via forbes.com
It is often said you will be judged in the first ten seconds of meeting someone. Businesses know how important this is, and rely on their brand strategy to convey meaning and impact in the shortest time possible, driven to do this by an Internet society short on time and shorter of attention. Information needs to be direct, clear and of value, and well designed brands reveal their power when anyone can recognize and remember a product or company by their chosen font, logo or even a half-heard jingle.
No comments:
Post a Comment