via hongkiat.com
There were numerous times when I was browsing through the items in the store and I’ve set my eye on one particular product. It had everything I needed and wanted but at the end of the day, I left the store with another product instead. It is a common phenomenon in a multi-branded store, but competition aside, there are many reasons why consumers may like but not buy your product. Often a consumer’s buying pattern is tailored by demographic factors, which sometimes surpresses even the consumer’s original preferences for what they really want to buy. But that’s not the only reason.
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