Why invest on having a website for your small business?

via designer-daily.com

I know what you’re thinking. “I’m doing fine selling my products and services in my neighborhood, where I have a loyal customer base. Why would I need a fancy-shmancy website?”

Let me tell you first that any business, big or small, needs to have a competitive edge if it doesn’t want to inevitably get swallowed by a bigger and better one. No matter how specialized or concentrated you think your business is, there will always be competitors popping up to have their slice of the profit pie. And with more and more people now shopping online (eMarketer’s research estimates that this year, the number of online shoppers in the US will climb up to 184.3 million), it would be a huge mistake to not take advantage of this growing market (which your competitors will probably do).

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10 Things Clients Look For in a Design Portfolio

via blog.smartpress.com

When a client picks up your portfolio and looks through it, she’s looking at the quality of your work and whether your style is a good fit for her project. But she’s also looking for some less obvious signs that you’re really the best graphic designer for the job.

Your client may not know precisely all the signs she is looking for. But, particularly if you’re dealing with someone who hires graphic designers on a regular basis, there are quite a few touches you can add to your portfolio that will signal to your potential client that you are the best graphic designer she can hire.

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Why a Local Business Needs a Website

via inspirationfeed.com

A local small business that does not already have a website of some sort should probably consider getting one. There are a number of reasons why businesses, in order to be up to date and with the ongoing trends of commerce in the information age, need to have websites. Let’s take a look at a few:

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How To Determine What Your Clients Really Want

via webdesignledger.com

The world of freelancing is host to many complicated skillsets. Artists and graphic designers are constantly trying to match their talents with the numerous demands pouring out from clients. Project work can be exhilarating, yet also very stressful if you aren’t prepared.

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Top 4 Things Your Business Website Needs

via newbirddesign.com

By now, almost everyone feels like they need a website to help promote their business. Unfortunately, far less realize the real success their business can have online when the proper steps are taken in the creation of their website. In the following article I would like to discuss the “what’s” and “why’s” of successful websites and how you can impact your business’ return on investment (ROI).

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