In the course of your freelance business you may be asked to do a concept presentation for your more complex projects. A concept presentation is a pre-development or planning phase where you show your client a prototype or draft of what you’re going to deliver.
If you’re a freelance web designer, a design concept presentation is often referred to as a “mockup.” If you’re a freelance writer, it’s often two or three pages of copy and layout work, or an annotated outline of a planned article or report.
A concept presentation is where you present your development work and decide a particular direction before launching into full-work mode. There are three distinct stages of a concept presentation and you can excel in each of them.
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