An otherwise-beautiful design can really suffer if the typography choices are wrong. But combining fonts beyond the basic serif/sans-serif pairing can be tricky and confusing to a lot of designers.
While a lot of what goes into good typography is subjective, there are some guidelines that can point you in the right direction. From there, it’s up to you to experiment and try out different things.
Don’t be afraid to try new things in your typography, but trust your eye and your instincts as a designer. Sometimes, even things that follow all the “rules” of typography can still look awful (and vice versa).
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