via openforum.com
Meeting the right people at a conference isn’t easy. Anyone that has tried to connect with a potential sales prospect or strategic partner can relate. Its infinitely more challenging if the person of interest is speaking at the conference. As soon as she utters her last word, a mob of attendees rushes the speaker, waving business cards and vying for her attention. Overwhelmed, the target shuts down, politely nodding and smiling while she inconspicuously eyes the exit. As you try to navigate the chaos and get your ten seconds of face time, you realize that there is little hope of being remembered or standing out. In some cases, especially if it’s an industry titan, you may not have a second opportunity to meet. Mission not accomplished.
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