South by Southwest is an annual technology, film, and music conference in Austin, Texas. It's in full swing right now; tens of thousands of investors, entrepreneurs, writers, and early adopters have flown south to catch a glimpse of the Next Big Thing.
In previous years, Foursquare, Twitter, and Skype-owned GroupMe broke out during the conference. Each gave conference goers a better way to communicate and find friends during their time in Austin.
This year, the break out app seems to be Tinder, and it was already up-and-coming before the conference.
No one is using it in Austin, but everyone is talking about the Hot-or-Not dating app, from Ashton Kutcher to Path's Dave Morin.
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