Marketing departments, whether one person or one hundred, have kiiiind of a lot of balls to juggle.
Lead generation, PPC, SEO, website design, social media, PR, content creation. Yeah, I'd call that a lot of balls (and that's not even all of them).
It's no wonder that sometimes all of it can't get done with just the people you have in house. Maybe your current team doesn't have the skills to do it, they don't have the time to do it, or you don't have the budget to hire more in-house staff to do it. And that's why we outsource.
Thing is, outsourcing's not always a good idea. Then again, sometimes hiring someone in house is way more trouble and cost than it's worth. So how do you know which route to choose?
We're going to break down all those marketing tasks that are on your plate that can be successfully outsourced, and help you decide in which scenarios it's better for you to keep it in house, and when it's better to outsource it to an agency or contractor. And if you have some of these tasks covered already, feel free to scroll to the specific function(s) you need help with.
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