After a date, a pitch or a job interview, there’s a good chance you’re going to get Googled. Online reputation manager BrandYourself now helps you figure out who is searching for your name.
The startup, which helps individuals control Google results for names through SEO, launched a new feature on Tuesday that shows users where visitors to their BrandYourself profiles work and where they’re located.
BrandYourself built a database of organizations’ publicly-available IP addresses in order to create the feature. They use it to match IP addressees of profile visitors with the companies that own those addressses.
Visitors most frequently reach BrandYourself profiles through Google, but the feature works the same way if visitors reach a user’s profile from another search engine or website.
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