Why Facebook is blue: The science of colors in marketing

via blog.bufferapp.com

Why is Facebook blue? According to The New Yorker, the reason is simple. It’s because Mark Zuckerberg is red-green colorblind. This means that blue is the color Mark can see the best. In his own words Zuck says:

“Blue is the richest color for me I can see all of blue.”

Not highly scientific right? Well, although in the case of Facebook, that isn’t the case, there are some amazing examples of how colors actually affect our purchasing decisions.

After all, the visual sense is the strongest developed one in most human beings. It’s only natural that 90% of an assessment for trying out a product is made by color alone...

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The psychology of colors (Infographic)

via creativeramblings.com

Thinking of redesigning your website or changing things around? Welcome to the club!

I spent last weekend redoing this blog and my official page and doing some research on design.

Here is an interesting infographic I came across in the process. What I like the most about it is that it does not just focus on marketing. It also offers an insight into politics and audiences’ emotions and expectations.

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The Psychology of Fonts - Infographic

via enfuzed.com

Choosing the right fonts is one of the most important decisions when it comes to anything relating to design, whether it be a printed graphic or a website. Knowing the psychology behind choosing the correct font will give you the upper hand when it comes to designing...

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The Psychology of Fonts - Infographic

via enfuzed.com

Choosing the right fonts is one of the most important decisions when it comes to anything relating to design, whether it be a printed graphic or a website. Knowing the psychology behind choosing the correct font will give you the upper hand when it comes to designing...

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Design Your Business Card with Psychology [Infographic]

via inspirationfeed.com

Most people never realize that psychology plays a huge role in almost every single mental decision and physical action that we make.

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The Psychology of Color in Logo Design

via medianovak.com

The Psychology of Color in Logo Design | When designing a logo for your business, it’s important to take into account the way people interpret color. It’s the right time to ask, what kind of emotion do I want my brand to convey?

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Psychological Preoccupation: Breaking out from the Mental Merry-Go-Round

via inspirationfeed.com

If you feel like you’re mentally stuck in a rut, making the same life mistakes, feel like your life is unchangeable, want to be a better person but don’t know how, and generally feel like you’re suffering from any number of pains, strains and angst – don’t worry – because firstly, you are not alone and secondly, there’s a good reason for it.

All too often we get consumed by the micro minutiae of every day living and end up losing sight of the bigger picture of our lives and their meaning. As Francis Chan said “Our greatest fear should not be of failure but of succeeding at things in life that don’t really matter.” But is this scenario resolved by some simple practical adjustments? Change a schedule here, cancel an appointment there, take up yoga and you’re done? Problem solved? Or is it fair to assume that there is a deeper imbalance to our lives that we ignore – consciously or not?

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The Psychology of Logo Colors

via fearlessflyer.com

Did you know that the color(s) or your business logo will play a huge role in the success or failure of your brand overall? This is due to many different factors, none the least of which is that a successful, memorable, unique brand logo can help bolster a brand.

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What Color Should You Use To Market Your Business?

via designsmadness.com

The perception of a color’s message can also be altered depending on the culture of the person who sees the color. Most people may associate black with evil or death while others in the business world see black as a portrayal of professionalism and solidarity.

It has also been established by authorities that the effects of color to man’s psyche are not permanent. A person who feels happy by simply walking into a room will not feel the same way after a short period of time. Nevertheless, there are some colors that have a universal effect on people.

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The Psychology of Music

via visual.ly

There’s more to why we like music than just a catchy beat or an easy karaoke tune.

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Six Magical Tips to Understand the Psychology of Your Fonts

via tutslist.com

When designing a website, there are countless of features one has to pay attention at. Some of these features are: the colors (which must combine and match in an interesting manner), the graphic elements (which must add some balance to the entire design), the font (which believe it or not has a psychology of its own) and the list may continue. Anyway, this article deals with the font of your texts, because it is mandatory for the web designer to choose it wisely and to take into consideration its symbol and psychology.

But, the main reason why one should think about this matter is because it enhances the effectiveness and the performance of the website. It goes without saying, that once you have made the right choice, then the texts of your webpage will become readable, fact that will please all your visitors. Therefore, as you can see, it is compulsory to pick the right font, in order to make sure that your readers will benefit from the greatest experience.

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A designer’s guide to color and psychology

via techi.com

The digital devices and printing equipment of today are becoming masterful at presenting the world in full color. Retina displays make the colors pop. HD is being replaced with Super-HD (which will be replaced by Mega-HD, which will be replaced by Ultra-HD, which will…) and the magnificent presentations possible in the world of design have never been better.

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Infographic: Designing Business Cards with Psychology in Mind

via youthedesigner.com

Created by Uprinting - http://blog.uprinting.com/

Designing an effective marketing tool is affected by various factors. Say for example, an effective business card can be achieved by the right campaign or distribution method and of course, design aesthetics. The design and how the content are presented in your card determines how your recipients would remember you and your business.

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Do Violent Video Games Really Cause Violent Behavior?

via readwrite.com

After the recent tragedy in Newtown, CT, some commentators and - notably - the National Rifle Association (NRA) remarked that video games played a role in a "culture of violence" and detachment that can ease the path to violent behavior. This, in turn, has given new life to the debate about the role of media violence – particularly, violent video games – on real-world aggression. It's a serious topic, so ReadWrite thought it was important to to recap the latest on the discussion and see where scholarly studies and popular opinion fall.

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Psychology of Online Buyers – Web Design Tricks for an Online Store to Sell More

via instantshift.com

We are constantly manipulating human consciousness as everyday life as in business. Skilled craftsmen of a psychological impact turn us into docile audience, ready to purchase each advertised product. Online commerce thrives due to numerous methods of suggestion and direct persuasion.

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The Psychology of Business Cards

via blog.uprinting.com

Everyone knows that your name, title, and contact information belong on your business card. But how do you make sure the card doesn’t end up in a desk drawer, never to re-emerge again? For starters, take the time to craft an aesthetically pleasing card that conveys your intended message. These cards are your first impression with other professionals, so make sure the design is impressive and memorable.

You can do this by considering the psychology of the major elements of a business card. Keep in mind that this article won’t be talking about the actual words, so that aspect is up to you. However, these tips will assist you in making great, appropriate design decisions that will lead to positive interpretations of your brand.

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10 Tips To Convert More Customers With Psychology [Infographic]

via inspirationfeed.com

Psychologists explore concepts such as perception, cognition, attention, emotion, phenomenology, motivation, brain functioning, personality, behavior, and interpersonal relationships. Psychological knowledge is often applied to the assessment and treatment of mental health problems, it is also directed towards understanding and solving problems in many different spheres of human activity. The infographic below shows us ten prominent ways to convert more customers using psychology. Enjoy!

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Facebook Psychology - Is Addictions Affecting Our Minds?

via techi.com

Is Facebook affecting the way our minds function? It’s a safe bet to say that the vast majority of those looking at this infographic will have to resist the urge to click on the Facebook notification icon appearing at the top.

It doesn’t matter if you know that isn’t an actual Facebook notification. It doesn’t matter that you probably have your Facebook page open in another tab. You still want to click the picture of a notification icon just to be sure nothing will happen. This is the way our minds have been trained to react to things that have become staples of our society and interactions with others.

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Infographic: The Color Blue

via youthedesigner.com

Whether we realize it or not, colors have an impact on our lives. As a rule we are intuitively looking for colors we need. When you wake up in the morning and feel really tired, you may not realize it but you’ll definitely put on clothes of warm and vivid colors like: orange, yellow or red. People with fine mental organization choose colors more accurately. Usually these are women; because men are more reserved with social limitations and often suppress their need to put on clothes of a desired color.

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The Psychology of Facebook

via hongkiat.com

According to Facebook’s Newsroom, Facebook now has 901 million accounts (as of march 2012), with more than 500 million who are active on a daily basis. That’s an impressive figure considering that Facebook was only founded in 2004.

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