via openforum.com
Your products are finally off the production line and ready to sell to retailers. But where do you begin? Or maybe your brand is successful in regional retailers but you can’t seem to get your foot into big box retailers. The truth is, it’s not enough to have an amazing product. You also need to have a solid business plan to present to retail buyers.
Based on our experience from both the buying and selling sides of the retail table, and now sharing advice to help entrepreneurs get into national retail locations, here are four pitch strategies we’ve found hit the sweet spot of retail buyers across America.
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