You probably wouldn’t exactly expect a short film about computer programming to be a blockbuster hit, but that’s exactly what’s happened with the ‘Learn To Code’ short film that computer science non-profit Code.org debuted last month.
The film, which is in both five minute and nine minute versions and was directed by famed documentary producer Lesley Chilcott, features Mark Zuckerberg, Bill Gates, Jack Dorsey, Drew Houston, Tony Hsieh, Miami Heat player Chris Bosh, and others talking about how knowing to code has brought them the success they have today.
According to numbers released today, Code.org’s film has been viewed well over 12 million times in the two weeks since it was released. And the response was incredible particularly in the first several days, noted investor and Code.org co-founder Hadi Partovi tells me. Within the first four days of the film’s debut, the video had exceeded 10 million views — and that does not include views that occurred on Facebook, some of which can’t be tracked. It’s fair to estimate that the actual number of times the film has been viewed as of today could be in excess of 20 million.
