Mobile has changed the landscape of consumerism in a few short years by becoming our favorite tool for reading the news, watching television, communicating, socializing, shopping, making decisions, navigating…for just about everything!
As a marketer, mobile is a very powerful place for you to connect with your audience.
However, with great power comes great responsibility. Since mobile is such a personal medium, it is the easiest place for marketers to make massive mistakes that will turn off a customer forever.
We’re here to help you avoid making those mistakes. Here’s what you should be looking out for and what you can learn from those who have come before you...
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