Wednesday, November 2, 2011

Google tries to explain why its OK to tap your browser history to show you ads

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We recently got a sneak peak at the Gmail redesign, which has begun rolling out to users. And in addition to sleek new features like improved search and customization options, we also noticed a new ad format popping up below your messages.

Google is no stranger to user discontent over its privacy and ad policies, and that’s why these marketing campaigns will include a “Why these ads?” link. In the name of transparency, Google explained in a blog post that it will offer insight behind these targeted advertisements.

Posted via email from Inspiration

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