Wednesday, April 25, 2012

WHOA: Microsoft DID Try To Sell Bing To Facebook

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There's been a wild rumor going around the business press that Facebook might buy Bing from Microsoft.

The rumor, which started as a prediction in an e-book written by an "anonymous" marketing executive trying to cash in on Facebook's IPO, turns out to be truer than anyone could have guessed.

According to a nugget buried in a New York Times report on Facebook's patent strategy, Microsoft executives approached Mark Zuckerberg to see if he'd like Facebook to acquire Bing.

This offer was made without the knowledge of Microsoft CEO Steve Ballmer. Zuckerberg declined, saying Facebook needed to concentrate on its current businesses.

We can imagine an aggressive CEO like Zuckerberg changing his mind on this one.

Posted via email from Inspiration

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