We all know that as freelancers, we should get testimonials for our work – yet most of us are hesitant about doing so.
In a previous post, James Chartrand pointed out the importance of social proof in the form of reviews or testimonials. According to Chartrand, they can help lower the perceived risk for your potential clients, and help them feel safer buying from you. Given this important benefit, why aren’t we all rushing to ask our clients for testimonials?
No comments:
Post a Comment