Tuesday, February 19, 2013

China Passes U.S. As World’s Top Smart Device Market

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In November, mobile app services company Flurry announced that China was on track to top the U.S. and Android install base at some point in the first quarter of 2013. Today, Flurry says that has happened. China has passed the U.S. to become the world’s top country for active Android and iOS smartphones and tablets, a year after the country became the fastest-growing smart device market in the world.

For its report, Flurry sourced from its entire data set of over 2.4 billion anonymous, aggregated app session daily across over 275,000 applications around the world. The company says it reliably measures activity in over 90 percent of the world’s smart devices.

In January of this year, the U.S. and China were neck-and-neck in terms of their active smart device installed base, at 222 million and 221 million, respectively. By the end of this month, Flurry estimates that will change to 230 million in the U.S. and 246 million in China.

More importantly, the U.S. will not regain the lead after this shift occurs, due the size of China’s population (over 1.3 billion people vs. 310 million in the U.S.). In fact, the report notes, the only other country that could eventually challenge China is India, which has just over 1.2 billion people. But China’s smart device installed base is significantly larger than India’s, where today there are only 19 million active devices.

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