The Interactive Advertising Bureau joined forces with ad spend trackers around the world to measure how much money is spent on mobile advertising globally and regionally.
It turns out that the world spent $5.3 billion on mobile ads (from display to search to messaging) overall in 2011, and it turns out that Asia is laying out the most capital. The breakdown is:
Asia-Pacific: 35.9 percent
North America: 31.4 percent
Europe: 25.9 percent
Latin America: 3.5 percent
Africa: 3.2 percent
In dollars that's...
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